Assistant Brand Manager - OTC Channel

  • Ho Chi Minh, Vietnam
  • Full-Time
  • On-Site

Job Description:

Job Description:

  • Communication Assets & Media: Champion Media planning. Work closely with agencies (Advertising, Market Research, Media & Digital) from briefing, evaluation, finalizing proposal to execution and close monitoring of all brand activities (i.e online/offline communications, promotions, activations) as scheduled in full year.
  • NPI/Business Continuity projects: Lead AW development, integrated communication activities to ensure consistency with Brand Heart and Brand Strategy
  • Promotional material: development, submission, deployment with cross-functions and monitoring.
  • Partner with Area team and different functions (RA; Trade Marketing, Sales, Supply Chain & Finance) for on-going projects.
  • Collaborate with cross functional team for external partnership, channel activation
  • Monitor and evaluate brand performance frequently (Sales performance, Competitor review, Media Review, FAQs…) to propose and execute appropriate ways to increase brand equity.
  • A&P monitoring and reporting
  • Other tasks as assigned by line manager and undertake administrative tasks.

Requirements:

  • Marketing background is a must; experience in Pharmaceuticals, Dermatology, Healthcare, Medical Devices, or Nutrition is highly preferred.
  • Demonstrated ability to manage multiple tasks simultaneously and work effectively under tight deadlines.
  • Excellent communication and interpersonal skills.
  • Strong analytical skills with the ability to gather, interpret, and leverage data to support marketing decisions.
  • Strong organizational skills with excellent attention to detail.
  • Fluent in both spoken and written English.
  • Open-minded, innovative, and results-oriented.
  • Strong agility, adaptability, and problem-solving skills.
  • Good teamwork and collaboration skills.