Assistant Brand Manager - OTC Channel
- Ho Chi Minh, Vietnam
- Full-Time
- On-Site
Job Description:
Job Description:
- Communication Assets & Media: Champion Media planning. Work closely with agencies (Advertising, Market Research, Media & Digital) from briefing, evaluation, finalizing proposal to execution and close monitoring of all brand activities (i.e online/offline communications, promotions, activations) as scheduled in full year.
- NPI/Business Continuity projects: Lead AW development, integrated communication activities to ensure consistency with Brand Heart and Brand Strategy
- Promotional material: development, submission, deployment with cross-functions and monitoring.
- Partner with Area team and different functions (RA; Trade Marketing, Sales, Supply Chain & Finance) for on-going projects.
- Collaborate with cross functional team for external partnership, channel activation
- Monitor and evaluate brand performance frequently (Sales performance, Competitor review, Media Review, FAQs…) to propose and execute appropriate ways to increase brand equity.
- A&P monitoring and reporting
- Other tasks as assigned by line manager and undertake administrative tasks.
Requirements:
- Marketing background is a must; experience in Pharmaceuticals, Dermatology, Healthcare, Medical Devices, or Nutrition is highly preferred.
- Demonstrated ability to manage multiple tasks simultaneously and work effectively under tight deadlines.
- Excellent communication and interpersonal skills.
- Strong analytical skills with the ability to gather, interpret, and leverage data to support marketing decisions.
- Strong organizational skills with excellent attention to detail.
- Fluent in both spoken and written English.
- Open-minded, innovative, and results-oriented.
- Strong agility, adaptability, and problem-solving skills.
- Good teamwork and collaboration skills.