Key Responsibilities

• Develop engaging digital content including videos, images, and written copy that aligns with brand guidelines and target audience preferences.
• Plan, create, and publish content across social media and digital platforms to increase brand awareness, engagement, and reach.
• Generate creative content ideas based on trends, audience insights, and campaign objectives.
• Collaborate with internal teams to ensure content supports marketing and business goals.
• Monitor content performance and optimize content strategies based on analytics and audience feedback.
• Stay updated on digital trends, social media best practices, and emerging content formats.

Requirements

• Experience in content creation, social media management, or digital marketing.
• Strong copywriting, storytelling, and visual content development skills.
• Familiarity with content creation tools and social media platforms.
• Creative mindset with a good understanding of audience engagement and digital trends.
• Ability to manage multiple projects and meet deadlines in a fast-paced environment.