Main Responsibilities

1) Be accountable for the development and implementation of trade category plan for assigned trade channel

• Translate customer & shopper insights into business building opportunities within specific customers/channels.

• Build customers/channels specific trade plans to align with total trade category plan and deliver category & brand objectives.

• Identify trade spend opportunities & risks and allocate budgets accordingly.

• Work with in-country CBD team to ensure excellent trade plan deployment & in store activation.

2) Work hand-in-hand with Marketing Team in (re-)launch and consumer promotion activities

• Work out the brief for BTL agencies and sales team.

• In charge of in-store POSM design, briefing POSM/Activation team for production and installation in store.

3) Work hand-in-hand with Shopper Marketing Team in developing and executing category/schematic shopper promotions

• Lead scheme proposal and execution (POSM production, gift sourcing & delivery OTIF).

• Conduct ROI and post-promotion evaluation.

4) Work out monthly rolling forecast for assigned channel through S&OP cycles

• Prepare promotion sell-out volume with attention to market intelligence information & current business performance.

• Prepare input for Brand and build incremental sales volume.

Candidate Criteria

Key Competencies & Skills & Experience

• Interpersonal Skill

• Analytics Skills

• Project Management

• Stakeholder Management

• Financial Understanding Experiences & Qualifications

• 2-3+ years of relevant working experience in customer-facing, analytical or trade marketing jobs

• Deep understanding of working with external partners and collaborating to provide solution

• Proactive complex problem solving, evaluate alternative options & provide data driven approach